Vertria is proud to announce a new partnership with George Washington University's School of Business to develop a startup assessment program designed for early-stage founders.

What the Program Offers

The collaboration brings together Vertria's practical coaching methodology with GWU's academic expertise in entrepreneurship and innovation. Together, the program will offer founders a structured framework for evaluating their business model, identifying gaps, and building a roadmap for growth.

Participants will go through a multi-week assessment process that includes market analysis workshops, financial modeling sessions, and one-on-one coaching with experienced mentors from both organizations.

Why This Matters

Most early-stage founders operate on intuition and hustle — which gets them started, but often isn't enough to scale. This program provides the rigorous, evidence-based evaluation that helps founders make better decisions before they run out of runway.

Who It's For

The program is open to founders with an MVP or early traction who want an honest, structured assessment of where they stand and what they need to focus on next. Applications open in Q2 2026.

This partnership reflects Vertria's commitment to bridging the gap between academic knowledge and practical application — giving founders the tools they need to build with confidence.